FUJIFILM launches new cine lenses at NAB 2019

FUJIFILM has just released the Premista 28- 100mm T2.9, the standard zoom lens of the new Premista Series the company announced on April 3, 2019. The Premista 28-100mm T2.9 is a zoom lens for high-performance cinema cameras and supports a large-format sensor. It covers focal lengths of 28 to 100mm. By combining a large-aperture aspherical lens and the newly developed focus/zoom system, the Premista 28-100mm T2.9 has achieved high optical performance from the centre to the edges of the screen, thereby fully unleashing the capacity of the sensor.In addition, a mock-up of the Premista 80- 250mm T2.9-3.5, which covers focal lengths of 80 to 250mm, is also on display. A rich line-up of cinema lenses also include the HK Series flagship model, which supports super 35mm sensors; the ZK Series and XK Series, which have earned high acclaim for their high optical performance and operation with a detachable drive unit; and the MK Series, which has achieved high optical performance, in a compact and lightweight body that is less than 1kg, with excellent cost performance.

The Premista28-100mm, the first of the series to be released, is a standard zoom lens covering a 28-100mm focal length. This is the equivalent of 6 prime lenses (*1), which saves both time and cost caused by changing lenses frequently. Thanks to the adoption of a large-diameter aspherical lens and a new focus/zoom system, the Premista achieves stunning optical quality from the center to the corners, allowing the cinematographer to capture the feeling and texture of the subjects. The lens design contributes to the wide dynamic range by suppressing unwanted flare and ghosts thanks to Fujifilm’s original optical calculation software.






  • Stunning optical performance delivers the full benefits of a large format sensor
  • Durability and lightweight thanks to lens barrel assembly with high accuracy
  • Covering 28mm to 100mm and achieving T2.9 across the entire focal length
  • Comfortable operability
  • Compatible with the “ZEISS eXtended Data” system


Model name: Premista28-100mm T2.9
Focal length: 28-100mm
Aperture: T2.9
Lens Mount: PL mount
Compatible Image Size (diagonal): 46.3mm
Close Focus: 0.8m / 2ft 7in
Angular Field of View (H x V)40.96mm x 21.60mm (*1) : 28mm: 72.4° x 42.2° 100mm: 23.1° x 12.3°
Angular Field of View (H x V)36mm x 24mm (*2) : 28mm: 65.5° x 46.4° 100mm: 20.4° x 13.7°
Angular Field of View (H x V)27.45mm x 15.44mm (*3) : 28mm: 52.2° x 30.8° 100mm: 15.6° x 8.8°
Angle of Focus Rotation: 280°
Angle of Zoom Rotation: 120°
Angle of Iris Rotation: 48°
Iris Blades: 13
Front Diameter: 114mm
Length (approx.): 255mm / 10in
Weight (approx.): 3.8kg / 8.4lbs.




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